Welcome to our BETA Business Programme aimed at helping small businesses improve the way in which they work gaining maximum return on investments be it time, money or personnel.

 

The programme has been designed to help small businesses prepare for and make the most from the long awaited economic upturn. This programme is packed with information including online webinars with key industry experts, reports and downloads.

Competitive SME Webinars

Setting out your strategy to compete

September 10 2014

 

Presenter: David Hood, Author of Competive SME

 

Discover how to create a simple roadmap to competiiveness:

Easy and practical 7 Stage process

 

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Creating your market & connecting with it

October 8 2014

 

Presenters:

David Hood, Author of Competive SME

David Summer-Smith, Next Dimension Media

 

Discover how to build an online audience:
Learn how to pull, rather than push
Build trust, confidence and interest, it makes selling much easier

 

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Building sales teams and effective people

November 12 2014

 

Presenters:

David Hood, Author of Competive SME

Martin Gibbons, PeopleMaps

 

This seminar focuses on the hiring and development of your sales people:

Key elements to look out for that make great sales people
How to hire (and keep) great sales and other key people
Ensuring your people connect, communicate and add value

 

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Price setting for profit, and to win tenders

December 9 2014

 

Presenter: David Hood, Author of Competive SME

 

 

Find out how to price your offer so it makes more sense and more money:

Deconstruct and reconstruct, to work up your best price
Achieving greater revenue for your efforts
Fight commoditisation; you don’t have to compete on price alone

 

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It's all about your customer

January 14 2015

 

Presenters:

David Hood, Author of Competive SME

Jim Sproat, MD of OrganisedFeedback

 

Exploring customer service and the value of it to your business:

Customer service is about, insight, value, understanding, support and relations, not complaints
Loyalty goes two ways; earn it and receive it
Enhancing customer sensing and service to improve profit

 

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Creating value: Crossing over to your customer’s currency

February 11 2015

 

Presenters:

David Hood, Author of Competive SME

David Pinder, Customer Value Specialist

 

The very best method to keep competitive, fully explained:

Learn the best way to define the true ‘customer need’ that lets you charge a higher price
See how to set out a definitive USP or ‘edge’ and maintain it
How to secure and keep customers

 

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Branding made easy

March 11 2015

 

Presenters:

David Hood, Author of Competive SME

Andrew Vesey, Founder, Brand Quarterly Magazine

 

You don't need to be big or have an agency to make branding work for you:

Easy, top tips for powerful Branding for SMEs
It is more than just the logo; it drives revenue and improves price options
Projecting and protecting your competitive edge

 

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Enhancing your direct communication with the market

April 9 2015

 

Presenters:

David Hood, Author of Competive SME

Dave Broadway CFH, Docmail

 

Target communications to improve return on investment:

Serving target markets correctly is easier than you think
A different approach to communication can make all the difference to revenue
Communications can make you much more engaging

 

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Delivering your presentation or pitch, with a punch

May 13 2015

 

Presenters:

David Hood, Author of Competive SME

Mel Sherwood, Grow your potential

 

Gain professinal advice on presenting:

You have all you need to deliver your best offer, now deliver it in the best way possible!
Learn how to work the room, use your own style to project your products, services, and yourself to an audience
Want to tell us your pitch? Tell us what you are about? Then talk to us.

 

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Other Downloads

Ovum BETA Business Agility Report for SMEs

 

A new research study by widely respected IT analyst, Ovum, reveals that most small firms are dis-satisfied with their level of business agility. Find out if you could become a BETA Business – one that is freed by technology, not imprisoned by it.

 

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Agility webinar - Escaping the middle ground

 

Recent research conducted by OVUM identified over 40% of small business owners feel restrained by aging technologies. Learn why SME's are caught in the middle ground and what they can do about it.

 

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Agiliy top tips for a BETA business

 

Top ten tips to ensure your business stays agile by utilising the right technologies.

 

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Setting out your strategy to compete guide

 

This guide helps you come up with a simple but specific strategy for your business. It includes easy to follow visuals which can help guide you along the process of creating the best possible strategy for your business.

 

 

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Creating your market and connecting with it handout

 

The handout focuses on the social media triangle helping us identify the three key aspects involved in creating a successful online community: Conversation, Networking and Community.

 

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Building sales teams and effective people checklist

 

This checklist helps guide you through the recruitment process from start to finish so that you can recruit the best and most suitable employees for your company.

 

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Price setting for profit guide

 

This guide uses simple visuals to show you how a fresh approach to pricing with a greater focus on the customers perspective can help you to become a BETA business.

 

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Turning a crisis into competitiveness webinar

 

This webinar explores how simple planning can prepare you for the worst, how to mitigate against risk and what opportunities can come from crisis planning.

 

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SME crisis survival guide

 

This guide helps you manage unexpected dramas before they turn into a crisis and shows you some easy solutions to 9 potential issues that can help make your business more resilient.

 

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Turning a crisis into competitiveness checklist

 

A step by step guide to keep you ahead of a crisis, providing advice and practical tips to help protect your buisness.

 

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Useful Links

www.talktalkbusiness.co.uk

 

News and events

 

 

For help and advice with regards to your communications and connectivity. Our team of experts can guide you through your options and help you become a BETA Business

 

Call now on: 0808 108 0576

 

 

 

 

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